Strengthen Customer Relationships
Loyalty of your customers is critical in establishing a sustainable and successful business. Loyalty programs are a great way to build mutually beneficial relationships. An innovative customer loyalty program drives engagement, builds brand awareness, and improves ROI.
Cater to the right audience with the right rewards
-
Segment customers based on your loyalty program goals
-
Identify customer segments that are driving increased ROI
-
Create a level-based reward system for customers of all budget
-
Choose the right type of content to the right group like newsletters, social media posts, email, and in app notifications, etc
Tailor rewards to suit your customer preferences
-
Offer multiple ways for your customers to earn rewards like purchases, social media engagement, or referral programs
-
Run scheduled surveys or host feedback sessions to know what type of reward is preferred most
-
Design your redemption process across multiple touchpoints based on your customers’ convenience
Personalize to deliver unique loyalty experiences
-
Identify individual customer priorities through purchase and browsing behavior analysis
-
Create targeted offers, discounts, and messages to deliver to your customers’ specific needs
-
Run custom rewards and special campaigns to target specific customer groups
-
Host one on one interactions to address their needs and concerns
Leverage CRM to optimize your loyalty program
-
Track customer retention rates, net promoter score, and customer satisfaction scores
-
Monitor campaign engagement and ROI to improvise your loyalty strategies
-
Centralize your customer data to identify your most loyal, active, and inactive customers
-
Create targeted marketing campaigns to complement your customer interests
Ensure omnichannel customer engagement
-
Stay connected with your customers across channels of their preference—social media, email, mobile app, and website
-
Run loyalty campaigns and events to keep your loyalty programs afresh
-
Make point redemption easier across all channels and touchpoints
-
Reward them with loyalty points for their likes, comments, shares, and brand-related activities on social media
Connect with your customers easily with a mobile app
-
Enable customers to earn rewards, get special offers, and access early deals instantly through the app
-
Extract app data to get relevant customer insights on purchases, demographics, browsing history, and rewards transaction
-
Send real-time notifications on loyalty data and other information
-
Automate rewards and points tracking
Design unique experience and intensify your customer relationships
Value your most loyal customers
-
Thank your most loyal customers with premium rewards and privileges
-
Make them feel special with exclusive event invites and early access deals
-
Offer subscription-based rewards to drive repeat purchases
-
Identify and reward high-spending customers with higher discounts and special rewards
-
Offer exclusive priorities in customer support to address their concerns quickly and in real-time
Referral programs
-
Launch exciting referral programs to extend your customer base
-
Offer them personalized referral links
-
Reward repeat referrals with additional points or rewards
-
Welcome new referrals with exclusive welcome offers and rewards
-
Run innovative referral campaigns across channels to ensure increased conversions
Entertain your customers with gamification
-
Run gamified challenges like spin to win, scratch to win, and milestones to attract new customers
-
Set streaks and milestones for customers to achieve within a particular time limit
-
Offer badges and leaderboards that they can showcase on their customer profiles
-
Educate customers about your products through gamified quizzes and campaigns
Understand your customer perspectives
-
Host online feedback sessions and run regular surveys to collect your customer perceptions
-
Analyze this data and identify factors that bother your customers
-
Encourage them to participate in feedback sessions by offering them modest rewards
-
Reward their online reviews and brand activities with special points or offers
-
Design programs based on their redemption preferences and relevant offers
Design give back opportunities for your customers and your brand
-
Run exclusive community-driven loyalty programs
-
Encourage community efforts with options to donate to causes your customers prefer
-
Set up automatic brand donations for every point your customer earns
-
Credit instant rewards to gratify customer interaction thus encouraging further engagement
Build thriving customer communities
-
Create brand communities with tier-based or interest-based customer segmentation
-
Run product-specific communities to encourage product-based discussions and derive insights
-
Run active and engaging discussions online to gain insights into your products, brand strategies, and your competitors
-
Run an unlimited number of communities from the loyalty platform itself
Retain your customers delivering cutting-edge features and techiniques!